Case Study: Buick GMC Dealership in Tennessee improves CSI and speeds up estimates with Reynolds and Reynolds Service Price Guides

a Buick GMC dealership in Tennessee cuts quote time to nearly an hour and lifts CSI to 4.93 with Reynolds and Reynolds

A Buick GMC dealership in Tennessee faced a significant challenge with its inefficient and inconsistent process for creating customer service estimates. The manual method involved multiple departments, was extremely time-consuming, and often resulted in pricing errors and discrepancies. This led to long customer wait times for quotes and kept their Customer Satisfaction Index (CSI) scores unacceptably low. They partnered with Reynolds and Reynolds to implement its Service Price Guides solution.

By implementing Reynolds and Reynolds' Service Price Guides, the dealership dramatically streamlined its quoting process. The solution eliminated departmental bottlenecks, ensured consistent pricing across all advisors, and drastically reduced the time to produce an estimate. The measurable results included a major time savings for technicians and advisors, and the dealership's CSI score rose to an impressive 4.93 out of 5.