Case Study: FatCats scales to 10 locations with Rex Reservations

FatCats scales to 10 locations with Rex

FatCats, a rapidly growing family entertainment center chain with 10 locations, faced significant operational challenges as it scaled. Their fragmented booking system led to missed revenue from add-ons, front-desk overload from phone bookings, and a complete lack of unified visibility across their portfolio due to disconnected software like their CRM and bowling scoring system. They turned to the vendor REX and implemented its Rex Reservations platform to solve these issues.

The solution from REX was a centralized booking platform that integrated directly with FatCats' existing tech stack, including Steltronic for scoring, Salesforce for CRM, and DOMO for business intelligence. This provided a unified system for all reservations and enabled integrated upsells, which increased the average booking value. As a result, REX helped FatCats achieve record reservation and revenue months, scale seamlessly to new locations, and gain real-time operational visibility across all 10 of their venues.

FatCats