Case Study: Fieldfisher boosts Birmingham profile and regional media reach with Rewired PR

Fieldfisher earns 132 pieces of coverage and 211m reach with Rewired

Fieldfisher, a European law firm, sought to raise the profile of its Birmingham office and increase its regional presence in the West Midlands. The challenge was to build awareness and credibility in a competitive local market following new leadership. They engaged the vendor, Rewired, for regional PR support to address this.

Rewired implemented a proactive regional media strategy, generating thought-leadership articles, securing reactive commentary on news, and managing a steady stream of positive announcements. The solution focused on key media titles and regional events. As a result, Rewired secured 132 pieces of coverage with a reach of over 211 million, placed 17 thought-leadership articles, and featured nine firm experts, successfully establishing Fieldfisher as an authoritative regional voice.

Fieldfisher