Case Study: Sounds True protects its Shopify catalog data with Rewind

Sounds True restores 1,600 SKUs after a 45-second data loss with Rewind

Sounds True, a multimedia publishing company, faced a significant challenge after experiencing multiple data loss incidents due to bulk upload errors on their Shopify store. Following a particularly severe incident that deleted metadata for 1,600 SKUs and created weeks of rework, their Director of Ecommerce refused to touch the catalog until a backup or restore solution was found. They needed a safety net to protect their complex tech stack.

The vendor REWIND provided its backup solution for Shopify. After implementation, the Sounds True team had their data fully secured with frequent snapshots, providing them with the safety net they required. This allowed their innovative and high-risk-tolerant culture to continue exploring new technologies without the fear of catastrophic data loss.

Sounds True