Case Study: Global Chip Shortage Service Provider achieves actionable cross-country consumer insights on the chip crisis with Revuze

How the Is Affecting Consumer Opinions Computer Chip Shortage

Global Chip Shortage Service Provider faced major disruptions from the global semiconductor shortage and needed to understand how consumer opinions and demand were shifting across markets. They turned to Revuze and its AI-powered, on-demand consumer insights platform (freemium SaaS) to quickly index and analyze millions of eCommerce reviews and other online opinions.

Revuze analyzed chip- and storage-related product reviews across eight countries and multiple product categories (Jan 2020–Oct 2021), revealing sharp declines in review volume — China -91%, India -89%, U.S. -58%, France -56%, Japan -38% — while South Korea showed no decline. Revuze’s rapid, measurable insights (backed by access to 640 million consumer data points across 250,000+ products) enabled the Global Chip Shortage Service Provider to identify regional risks and opportunities, monitor shifting sentiment in hours instead of months, and inform pricing, supply and go-to-market decisions.