Case Study: Dolby achieves comprehensive, granular 360-degree mobile consumer insights with Revuze

Dolby leverages revuze to gain comprehensive, granular analysis of mobile consumer preferences

Dolby, the leading provider of advanced image and sound technologies for cinemas, home theater systems and mobile devices, needed a fast, automated way to understand mobile consumer experiences and preferences across selected countries. Seeking in-depth analysis of online reviews without a major IT or consulting project, Dolby chose Revuze and its AI-powered review-analysis platform to deliver granular, real-time insights.

Revuze deployed its platform within weeks to automatically analyze Dolby’s customer reviews in target markets, extracting detailed topics across brands and device models and pinpointing 13 distinct audio elements that influenced consumer preferences. The Revuze insights provided a 360-degree, unbiased view that enabled Dolby to decide exactly which capabilities and features to add or improve on mobile devices, accelerating decision-making with no manual setup.

Dolby