Case Study: Nasuni achieves full-funnel attribution and faster QBR reporting with RevSure AI

Nasuni cuts QBR reporting from 40 hours to 2–3 with RevSure AI

Nasuni, a hybrid cloud storage and file-services provider, faced a significant challenge with its marketing attribution. Their sourcing-based model failed to capture the multitude of touchpoints that guide buyers through the funnel, leaving key programs underrepresented and marketing impact invisible. A legacy attribution platform exacerbated the problem with surface-level data, syncing failures, and manual reporting that consumed 40-50 hours per quarterly business review (QBR). To address this, they turned to RevSure AI.

RevSure AI replaced the legacy tool, connecting seven data sources in under thirty minutes to provide full-funnel, multi-touch attribution resolved to the opportunity level. The platform gave the team clear visibility into campaign ROI and an intuitive interface for filtering data. As a result, RevSure AI slashed QBR reporting time from over 40 hours to just two or three, delivering massive resource savings and enabling the marketing operations team to shift from reactive reporting to proactive optimization.

Nasuni