Case Study: Wood Partners achieves a 626% increase in reviews and stronger online reputation with ReviewTrackers

Custom Alerts and Quick Response Highlight Wood Partners’ Winning Reputation Management Strategy

Wood Partners, an Atlanta-based multifamily real estate developer with 54 properties, needed a way to efficiently monitor and respond to reviews across many sites, analyze resident feedback to improve retention and revenue, and strengthen its overall brand presence. Manual tracking left gaps in visibility and slowed response times, limiting insight into property-level performance and guest pain points.

By implementing ReviewTrackers, Wood Partners centralized review monitoring, set up 883 custom alerts for 190+ users, and deployed response templates, automated review requests, and Location Performance and Reputation Scorecards to drive action. The results: more than 4,800 reviews (a 626% increase since 06/2017), a 4.21 average rating with 74% five-star reviews, and a 70% response rate—helping the company improve reputation, leasing traffic, and resident satisfaction.

Wood Partners

Brett Murphy

Regional Operations Educator