Case Study: Palm Beach Tan achieves 110% increase in positive reviews and boosts local website traffic with ReviewPush

Palm Beach Tan needed to increase site traffic on their local salons pages and enhance the quality of their reviews

Palm Beach Tan, the nation’s largest indoor tanning provider, faced low traffic to hundreds of local salon pages and insufficient positive online feedback while struggling to respond quickly to negative reviews. To address this, they engaged ReviewPush to monitor each location’s online presence, solicit more positive reviews, and improve local search visibility.

ReviewPush implemented automated feedback emails, real-time alerts, an aggregated dashboard, and embedded review feeds with Schema.org markup to boost SEO and display ratings in search results. The results were dramatic: a 110% increase in positive reviews over six months, a 55% overall increase in 5‑star reviews, a jump from 12 reviews in September 2015 to 759 in October 2015 after embedding review feeds, and growth from ~30 reviews/week across 400 locations to about 470 reviews/week — all enabled by ReviewPush’s platform.

Palm Beach Tan

Meredith Kirkland

Account Coordinator