Case Study: Flowroute builds scalable HR infrastructure with Reverb

How Flowroute Partnered with Reverb to Help Them Achieve Their HR Strategy

Flowroute, a Seattle-based cloud communications platform, experienced rapid growth and needed to design a complete people infrastructure but lacked in-house HR expertise. They partnered with the vendor Reverb for strategic human resources consulting to address this challenge.

Reverb provided a part-time consultant who worked alongside Flowroute's leadership for 18 months to create and implement a full suite of HR programs, including performance management and employee onboarding. A key result was the successful mentoring and promotion of an internal staff member to a full-time HR lead role, enabling Flowroute to handle its people operations independently. This strategic foundation in HR contributed to the company's successful acquisition by a multi-billion-dollar communications company in 2018.

Flowroute

Eric Harber

Chief Executive Officer