Case Study: MOJO doubles ARPU with RevenueCat

MOJO - Customer Case Study

Mojo, the social video editing app, uses RevenueCat as its in-app subscriptions platform and single source of truth for growth analytics. As the company scaled, its growth team needed reliable, flexible reporting to monitor ARPU, evaluate monetization experiments, and measure the impact of user acquisition in a privacy-first world where ATT limited traditional attribution.

RevenueCat provided Mojo with dashboard reporting, charts, cohort analysis, and custom filters to track realized LTV, identify issues like broken paywalls, test localized pricing, and understand long-term revenue behavior by acquisition cohort. With RevenueCat, Mojo doubled ARPU year over year and gained the trusted reporting it needs to guide pricing, marketing, and expansion decisions.

MOJO

Michal Parizek

Senior Growth Product Manager