Case Study: Photoroom boosts subscription growth and conversion with RevenueCat

How Photoroom doubled trial rates with RevenueCat Integrations

Photoroom, a studio photo editor for resellers, small businesses, and marketplaces, needed a reliable way to manage and validate subscription and purchase data as its growth team built out a marketing and analytics stack with tools like Amplitude, Adjust, Braze, and Superwall. With revenue data feeding critical decisions, the team wanted confidence that its subscription events were accurate across platforms.

RevenueCat provided Photoroom with a single source of truth for in-app subscription and revenue events, plus integrations that synced clean data into its marketing and analytics tools. With RevenueCat, Photoroom increased trial rate in Japan by 2–3x through Amplitude insights, uncovered acquisition opportunities in South Asia via Adjust, and drove a 50% increase in upsell screen conversion using Superwall.

Photoroom

Olivier Lemarié

Head of Growth and Marketing