Case Study: Floga generates $120K+ pre-launch in one day with RevenueCat

How Floga made six figures in one day—pre-launch and commission-free

Floga, the health and fitness brand behind PlayPauseBe, wanted to launch a mobile app for its loyal yoga audience without sacrificing 15–30% of lifetime sales to app store commissions. To monetize early, verify demand, and provide a seamless purchase experience before the app was fully live, Floga turned to RevenueCat and its Web Billing product.

Using RevenueCat Web Billing, Floga launched a web-based lifetime membership pre-sale with RevenueCat-hosted checkout and redemption links that unlocked app access automatically. The approach helped Floga launch about 3x faster than building custom infrastructure and generated over $120,000 in a single day, while keeping more revenue available for growth and future user acquisition.

Floga

Umberto Mezzadra

Chief Executive Officer