Case Study: ElevenLabs achieves $1M ARR in 16 days with RevenueCat

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Preview of the ElevenLabs Case Study

ElevenLabs hits $1M ARR in 16 days with RevenueCat

ElevenLabs, a company providing AI voice models and products, faced a challenge in managing a complex, multi-platform hybrid monetization model for its new mobile apps. With a lean team focused on rapid development, they needed to avoid spending months building and maintaining their own payments infrastructure for subscriptions, usage-based credit packs, and direct purchases across iOS, Android, and the web.

By implementing RevenueCat, ElevenLabs centralized its monetization, which handled cross-platform SKU connectivity, entitlement logic, and customer state synchronization. This solution allowed the engineering team to focus on product development. As a result, the ElevenLabs mobile app reached $1 million in annual recurring revenue in just 16 days, and the team unlocked significant engineering capacity for strategic work.


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