Case Study: Indianapolis Motor Speedway achieves faster checkout times and rapid staff onboarding with Revel Systems

Indianapolis Motor Speedway - Customer Case Study

The Indianapolis Motor Speedway, home of the Indianapolis 500, is a major retail and event enterprise that draws roughly 250,000 attendees each year. Managing merchandising and concessions across the venue required a point-of-sale solution that could handle massive, simultaneous demand—across 200+ terminals—while minimizing lines, speeding transactions, and keeping staff training time short.

Revel’s iPad POS delivered that solution: a fast, intuitive interface deployed across 200+ installs that cut transaction times to nearly nothing, moved customers through lines much more quickly, and allowed new staff to be trained in minutes instead of hours. Revel also accommodated custom requests from Legends Hospitality, improving overall efficiency and guest experience at the Indianapolis 500.

Indianapolis Motor Speedway

Doug Aydelott

Legends Regional Director of Merchandise