RevBoss
10 Case Studies
A RevBoss Case Study
ProdPerfect, a 22-person SaaS startup that uses machine-learning driven QA testing to find user-facing bugs, needed fast, cost-efficient customer acquisition after closing a $2.6M seed round and setting aggressive growth targets. Internal efforts, advertising and contractors fell short, so ProdPerfect turned to RevBoss for outsourced sales prospecting and outbound campaign expertise.
RevBoss ran a customized outbound prospecting campaign, developed targeted messaging, and integrated outreach with ProdPerfect’s Salesforce instance; RevBoss’ service produced qualified leads quickly and refined targeting over time. The results were measurable: a 3X return on RevBoss within six months, email open rates up to 72%, reply rates up to 27%, a 9.5% prospect-to-lead conversion rate, and ultimately an 8X increase in revenue by the end of 2019, enabling ProdPerfect to hire two additional salespeople.
Erik Fogg
Co-founder