Retention.com
34 Case Studies
A Retention.com Case Study
Corkcicle, a drinkware and cooler brand, faced a challenge in growing its email list without risking deliverability issues. They wanted to engage consumers through targeted emails but were limited in how many new addresses they could acquire daily. Corkcicle turned to Retention.com to test its Grow IQ service.
Retention.com implemented its Grow IQ high-intent model to capture net new leads from users showing strong purchase signals. These leads were then sent tailored abandonment emails as their first touchpoint. The solution was highly successful for Corkcicle, yielding an 80% increase in Grow revenue and a 2.8x ROI, with no negative impact on email deliverability.