Case Study: Brad's Deals Scales Subscriber Acquisition with Retention.com

Brad's Deals collects 1.5M+ leads in 12 months with Retention.com

Brad's Deals, a consumer advocacy platform that connects shoppers with retail partner offers, sought to scale its acquisition of activated subscribers. Their challenge was finding cost-effective methods to increase subscriber volume while maintaining quality and diversifying their acquisition channels to avoid reliance on a single partner. They partnered with Retention.com to test its Audience Expansion and Grow services.

Retention.com integrated new emails into Brad's Deals' existing welcome flows and leveraged deal personalization to drive engagement. This solution provided a reliable and scalable acquisition channel, resulting in over 1.5 million leads collected in the first 12 months. Retention.com delivered a high and efficient return on investment, becoming a strong ROI-positive channel for the brand.

Brad's Deals