Case Study: Vivasan achieves major sales growth with Retargeting

Vivasan - Customer Case Study

VIVASAN, a Swiss brand selling 100% natural food supplements, essential oils, and cosmetics in Bulgaria, faced major challenges advertising online because Google and Facebook strictly regulate supplement-related content. To keep growing its ecommerce business, the company partnered with Retargeting and used Retargeting Biz Premium Account Management.

Retargeting helped optimize product descriptions for Google compliance, enabled Google and Facebook campaigns, and worked to lift Facebook restrictions. The team also implemented behavioral pop-ups and email marketing to boost conversions. As a result, VIVASAN saw sales rise by 58%, average order value increase by 53%, pop-up revenue grow by 51%, Google Ads revenue increase sixfold, and CPA drop by 80% over ten months.

Vivasan