Case Study: Camper achieves 10% conversion uplift and 30% savings in marketing and labor with RetailNext

This Contemporary Brand Drives Its Global Store Performance With RetailNext

Camper, the contemporary Spanish footwear brand founded in Mallorca in 1975, operates hundreds of stores worldwide and sought a layered, contextual understanding of its in-store experience. The company needed high-quality, scalable store data to shift its store concept, drive employees to make data-driven decisions, and establish baseline performance metrics across its global footprint.

Camper partnered with RetailNext for a global retail analytics solution—real-time, auditable traffic and conversion data powered by IoT sensors and AI-driven dashboards—that enabled precise staffing, optimized store hours, and targeted merchandising actions. The results: a 10% increase in conversion, 20% increase in traffic and a 10% boost in customer experience year-over-year, plus roughly 30% savings in both marketing spend and labor hours.

Camper

Pere Fiol

Head of Business Technology