Case Study: kikki.K achieves fourfold growth and international expansion with Retail Directions' low‑maintenance retail platform

kikki.K - Customer Case Study

kikki.K, the Australian "fashion stationery" chain founded by Kristina Karlsson and led by CEO Paul Lacy, faced rapid domestic and international expansion and needed a foolproof, low‑maintenance retail management system to support many new stores. They chose Retail Directions and its Platform to provide a single, scalable IT solution that would grow with the business.

Retail Directions implemented a single‑platform retail management system delivering ease of use, low operating costs, high reliability and dynamic scalability, freeing kikki.K’s leadership to focus on growth rather than IT. Since the Retail Directions Platform was deployed in 2008, kikki.K has quadrupled in size, runs stores across Australia and overseas, and other major stationery chains have also adopted Retail Directions’ Platform.

kikki.K

Kristina Karlsson

Founder