Case Study: USA Rice Federation achieves a 67% rise in page views with Progress Sitefinity

USA Rice Federation - Customer Case Study

USA Rice Federation, a rice industry association, needed to upgrade its consumer-facing Think Rice microsite to better support its promotional efforts. Their existing content management system could no longer meet their needs, so they turned to vendor Results Direct and utilized the Progress Sitefinity platform to create a more engaging and modern digital experience.

The solution from Results Direct involved leveraging Progress Sitefinity to build a content-driven site with a customized Solr search integration for recipes and new content management tools. This resulted in a significant measurable impact, including a 50% increase in unique users, a 43% rise in web traffic from improved SEO, and a powerful new recipe search feature for over 400 recipes.

USA Rice Federation

Katie Maher

Director, Domestic Promotion Programs