Case Study: Kleen Test Products modernizes its e-commerce presence with Responsory and BigCommerce

Kleen Test Products boosts Pharma-C visitors 0% with Responsory

Kleen Test Products (KTP), a leader in health, personal care, and household products, faced challenges with a fragmented tech stack built on outdated WordPress and Weebly platforms. This hindered their product management, system integration, and customer data collection, limiting their digital marketing efforts. To overcome these digital limitations, KTP partnered with Responsory to modernize and revitalize its online presence.

Responsory implemented a solution by migrating KTP's brand websites to the BigCommerce e-commerce platform. This included a multi-storefront integration for cohesive management, custom website design, and integrations for content and email marketing. The results included streamlined inventory management, reliable first-party data collection, and a cohesive web presence. The migration led to significant year-over-year increases in website visitors across all of KTP's brands.

Kleen Test Products