Case Study: EMAX Beauté achieves 18x more appointments with Respond.io

How EMAX Beauté Streamlined Lead Engagement for 18x More Appointments

EMAX Beauté, a Malaysian dermocosmetics and beauty provider, needed a better way to manage lead engagement across WhatsApp, Facebook Messenger, Instagram, TikTok, Meta ads, and its website. The team struggled with tracking lead sources, reducing spam, speeding up responses, and converting more inquiries into appointments. They turned to Respond.io to improve multi-channel lead management and appointment booking.

Using Respond.io, EMAX Beauté connected ad and messaging channels, added lead status tracking, automated faster responses and round-robin assignment, and reduced spam with Meta’s CAPI and TikTok Lower Funnel Events. The result was a 75% faster response time, 60% fewer spam leads, and 18x more appointments booked via chat, while also giving the team clearer visibility into campaign performance and lead quality.

EMAX Beauté

Wilson Lee

Chief Executive Officer