Respona
17 Case Studies
A Respona Case Study
Talkative, a customer communications platform based in London, UK, needed a better way to promote content, build links, and run guest post outreach to grow organic visibility. The team worked with Respona and used its outreach and link-building capabilities to move beyond a scattershot promotion approach and build stronger relationships within their niche.
Using Respona for content marketing and outreach, Chris Thomas and the Talkative team created campaigns for new and updated content, used templates and automation to contact relevant sites, and focused on relationship-building as well as backlinks. As a result, Talkative created 14 new relationships, earned 107 referring domains, sent 1,233 delivered emails with a 93% delivery rate, and doubled monthly organic traffic in three months.
Chris Thomas
Content Marketing Executive