Case Study: 10to8 achieves 483 new referring domains with Respona

60% Open Rate for Appointment Scheduling Software

10to8, an appointment scheduling software company based in Cambridge, UK, had been doing highly tailored link building manually and needed a more efficient way to grow its domain authority and brand visibility without losing the personalized approach that made outreach effective. Their team wanted a convenient, automated, and data-driven solution for backlink outreach and digital PR, and they turned to Respona for help.

Using Respona, 10to8 automated link building campaigns, personalized outreach, tracked open and reply rates, and expanded into podcast and digital PR campaigns. The results were strong: 10to8 gained 483 new referring domains, saw domain authority rise from 48–49 to 50, and achieved email open rates around 63% with reply rates as high as 28%; in one reporting period, Respona helped deliver 304 emails, 193 opens, and 30 replies.

10to8

Anna Kocsis

Head of Marketing