Case Study: Ghost Golf achieves a 15.9x ROAS revenue pool with Resourcifi PPC management

Ghost Golf drives $156.2K revenue on $9.8K spend with Resourcifi

Ghost Golf, a premium golf accessories brand, faced the challenge of scaling its paid search efforts in a fragmented market. They needed to audit their search landscape and quantify the revenue potential before committing more budget. Resourcifi was engaged to identify their highest-ROAS keywords and map a clear path to scale their paid spend effectively.

Resourcifi audited 58 active keywords, ranking them by traffic and cost efficiency. They identified "ghost gloves design" as a key efficiency anchor and established premium bid tiers. This strategy validated a scalable roadmap that generated an estimated $156.2K in revenue from a $9.8K spend, achieving a 15.9x return on ad spend for Ghost Golf.

Ghost Golf