Case Study: Eclipse Power Group boosts thought leadership and visibility with Resonates

PassivSystems boosts web traffic by 51% with Resonates

Eclipse Power Group, a UK-based Independent Distribution Network Operator and energy services group, sought to solidify its market leadership and raise awareness for its sub-brands. They engaged the PR and content firm Resonates to develop a proactive strategy to establish the company as the industry's 'go-to' IDNO and build a stronger group brand.

Resonates implemented a thought leadership program, leveraging the client's expert leadership team to produce articles, commentary, and secure media interviews. This solution secured over 50 pieces of coverage and 160 brand mentions in target publications, reaching an audience of over 250,000. Resonates' work also drove a 51% increase in website traffic and added 1,500 LinkedIn followers for Eclipse Power Group.

PassivSystems