Case Study: Lewis achieves profitable healthcare growth with Resonate AI-powered consumer intelligence

Lewis drives measurable ROI for AnMed with Resonate’s AI-powered health data

Lewis, a full-service marketing agency, faced the challenge of helping their client, AnMed Health, efficiently reach the right consumers and drive profitable growth within the heavily regulated healthcare industry. They partnered with the vendor Resonate to leverage its AI-powered consumer intelligence platform and health data set to move beyond traditional demographics and build highly targeted audiences.

Using Resonate's platform, Lewis developed three core psychographic-layered audience personas and activated them with hyper-precise targeting across digital channels. This solution delivered measurable ROI for AnMed, driving new patient volume. Furthermore, Resonate provided Lewis with a competitive data advantage, enabling the agency to effectively pitch, win, and serve clients across various industries.

Lewis