Case Study: OKA achieves 109% organic search revenue growth with Re:signal

OKA boosts organic search revenue 109% with Re:signal

OKA, a British furniture and home accessories retailer, partnered with the vendor Re:signal to kickstart its online growth strategy. The challenge was to increase organic search revenue, which required a comprehensive audit and analysis of OKA's existing SEO processes to identify opportunities for growth and optimization.

Re:signal implemented a creative and innovative content creation and SEO optimization strategy. This involved prioritizing keywords and landing pages, working backwards from a revenue target to determine necessary traffic levels, and executing a seasonal content calendar. As a result, Re:signal unlocked a 109% increase in organic search revenue for OKA and the project won the Best Use of Search in Retail award at the UK Search Awards.

OKA