Case Study: Expedia achieves 37.8% organic traffic growth with Re:signal

Expedia boosts organic search traffic by 37.8% with Re:signal

Expedia sought to improve its organic search performance, particularly for its under-performing car hire product category. The travel company partnered with the SEO vendor Re:signal to boost its rankings, traffic, and transactions for this key service line.

Re:signal implemented a comprehensive SEO strategy that included technical on-site optimizations, the creation of a targeted content hub, and a digital PR campaign. This solution delivered significant results for Expedia, including a 37.8% increase in organic traffic and a 19% uplift in organic transactions for car hire, while also dramatically improving keyword rankings.

Expedia