Case Study: Nellie Supports boosts qualified enquiries with Repeat Digital's Google Ads and Bing Ads

Nellie Supports doubles headcount after 12 conversions in month one with Repeat Digital

Nellie Supports, an independent social work practice, came to Repeat Digital struggling with low-quality leads and wasted ad spend from their Google Ads campaigns. Their goal was to generate higher-quality enquiries for their adult social care services and reduce irrelevant traffic.

Repeat Digital rebuilt their Google Ads strategy from the ground up, refining keywords and focusing on high-converting actions like phone calls. As a result, Nellie Supports saw a steady stream of qualified leads. Their cost per conversion remained a steady £33, allowing them to confidently increase their ad spend. This success fueled business growth, leading to two new hires within the first year to manage the increased workload.

Nellie Supports