Case Study: Connectus Utilities achieves a 372% increase in leads with Repeat Digital

Connectus Utilities boosts leads by 372% in 5 months with Repeat Digital

Connectus Utilities, a multi-utility siteworks provider, turned to Repeat Digital for help with Google Ads. The client had no prior paid search presence and needed a cost-effective strategy to generate high-quality leads from local commercial businesses to break into the utility connections market.

Repeat Digital built and optimized a new Google Ads account from the ground up, using high-intent keywords and accurate conversion tracking. This strategy resulted in a 372% increase in leads, achieving a cost per lead of £27, which was well below the B2B industry average. The success led to Repeat Digital being hired to manage two additional accounts within the client's parent company group.

Connectus Utilities