Case Study: Kubegrade achieves a 22% LinkedIn response rate with Reo.Dev

How Kubegrade Used Reo.Dev’s GitHub Intent Signals

Kubegrade, a platform focused on automating Kubernetes cluster management, needed to validate market interest and gather early-stage feedback for its product while it was still in development. Founder and CEO Tim Grassin faced the challenge of identifying and engaging relevant developers interested in Kubernetes solutions without a launched product. To achieve this, they turned to the intent signal identification service from the vendor, Reo.Dev.

Using Reo.Dev, Kubegrade built a targeted audience by tracking developer activity on specific complementary and competitor GitHub repositories. This data was then used to execute a highly personalized, non-salesy outreach campaign via LinkedIn and email. The solution delivered outstanding results for Kubegrade, including a 22% response rate and five demo requests from highly relevant prospects, successfully validating market interest pre-product launch.

Kubegrade

Tim

Founder & CEO