Case Study: Fluree increases signups and saves research time with Reo.Dev

Fluree uses Reo.Dev to accelerate self-serve motion - Achieves 30% MoM increase in signups

Fluree, a knowledge graph database company, was building an open-source, self-serve flywheel and wanted to increase sign-ups from high-intent developers, not hobbyists. Their marketing team was spending extensive hours manually researching to identify these developers who were actively engaging with their technical documentation and GitHub repositories. They needed a way to understand developer activity to enable authentic, non-salesy communication.

Reo.Dev provided Fluree with data on developer activity, allowing their marketing team to identify and tailor highly personalized outreach to the right audience. This solution fueled their product-led growth motion, resulting in a 30% month-over-month increase in signups and saving the marketing team 40 hours of research time each month.

Fluree

Kevin Doubleday

Communications Director