RentPath
16 Case Studies
A RentPath Case Study
David S. Brown Enterprises, a regional builder and long-term manager with nine properties in the Baltimore area, needed verifiable resident reviews to ensure accurate online representation and prevent misleading or inauthentic third-party ratings. Internet ratings can be unreliable, so the company wanted a trustworthy way to showcase authentic resident feedback.
RentPath’s Certified Resident Ratings & Reviews (CR3), conducted by third-party Kingsley Associates, surveyed certified residents and let the firm control which properties and when to submit them for review. The program produced a 10% lift in average ratings (3.90 vs. 3.53), increased visibility by surfacing Apartment Guide ratings in Google search results, and delivered strong client satisfaction.
Monique Cydylo
Residential Division Executive