Case Study: Exnova achieves 30% more first-time deposits with Remerge

Exnova drives 30% more first-time deposits with Remerge

Exnova, a multi-asset trading app with over 3.5 million users, needed to convert more app registrants into active, depositing traders. The challenge was finding a trustworthy retargeting partner capable of delivering clear reporting and measurable results in highly volatile financial markets. They turned to Remerge and its DSP platform to run performance-driven retargeting campaigns.

Remerge implemented a solution focused on user segmentation for first-time and repeat deposits, regional optimization, and creative testing. Using their proprietary ghost-bidding incrementality tool, they ensured transparent and measurable results. Within the first month, Remerge delivered the lowest CPAs and highest conversion volumes among all of Exnova's partners, achieving a 30% higher volume of first-time deposits in just one quarter.

Exnova