Case Study: Spark Renewables builds trust and visibility with Remap Online

Spark Renewables boosts dwell time by 75% with Remap Online

Spark Renewables, an emerging Australian renewable energy company, faced significant challenges in building trust and visibility. They needed to tackle community resistance to new infrastructure projects and prepare for a high-stakes international acquisition, but their existing digital presence was not meeting these strategic needs. They engaged the vendor, Remap Online, for a comprehensive suite of digital marketing and strategic communication services.

Remap Online implemented a multi-channel solution, including a website and brand refresh, a dual-purpose LinkedIn strategy, hyper-local Facebook engagement, and targeted email marketing. This approach successfully repositioned Spark's brand, making it more credible and community-minded. The results were significant, including a 75% increase in website dwell time, a 50% improvement in email open rates, and a 200% rise in click-through rates. This strategic partnership helped Spark Renewables attract top talent, engage effectively with communities, and position itself favorably for its acquisition without adding internal headcount.

Spark Renewables