Case Study: Australian Plastic Fabricators boosts eCommerce sales with Remap Online's full-funnel Google Ads and WooCommerce rebuild

Australian Plastic Fabricators drives $252K in Google Ads conversion value with Remap Online

Australian Plastic Fabricators (APF) was facing declining eCommerce sales due to a poorly performing online store and frustration with their previous agency. They partnered with Remap Online to address these challenges, which included issues with shipping logic, product data, and tracking accuracy that were hindering their Google Ads performance.

Remap Online implemented a full-funnel solution, first rebuilding APF's eCommerce foundations by fixing their shipping rules, cleaning their product catalogue, and reconfiguring their Google Merchant Centre and GA4 tracking. Only after these fixes were in place did they rebuild and scale the Google Ads campaigns. This comprehensive approach delivered amazing results for APF, including $252,000 in conversion value from $140,000 in ad spend and a major lift in performance, turning their online sales around.

Australian Plastic Fabricators (apf)