Case Study: Global Fintech Leader achieves elevated C‑Suite engagement and rapid monthly product launches with RelPro

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Preview of the Global Fintech Leading Company Case Study

Connecting to the C-Suite to Elevate Strategic Dialog & Support Monthly Product Launches

Global Fintech Leading Company engaged RelPro to help shift from product-focused outreach to solution selling and to connect with C‑suite and specialized trading, risk and research roles across target accounts. Lacking the C‑suite and specialized-role contacts in its CRM and needing rapid, repeated product launches, the customer outsourced relationship intelligence, curated contact data and relationship‑mapping services to RelPro.

RelPro delivered contact details for C‑suite executives at 400 targeted accounts, produced highly curated prospect lists (~3,000 leads per campaign), implemented relationship maps and alerts, and provided onboarding and training. The results included a 50% reduction in email bounce rate versus the prior provider (bounce rates stayed in single digits), nearly 90%+ deliverability for email and phone, and completion of the full year’s campaign calendar in six months — enabling Global Fintech Leading Company to elevate conversations, win new business and transition to strategic account management.


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