Case Study: Reframe boosts SEO and AI search visibility with Relixir

A Relixir Case Study

Preview of the Reframe Case Study

How Reframe Became the AI Search Leader in Alcohol Reduction

Reframe, a behavioral health app for reducing alcohol consumption, faced the challenge of low visibility in both traditional search engines and emerging AI answer engines, which was causing them to be overshadowed by competitors. They partnered with the vendor Relixir to build visibility across SEO and AEO.

Relixir implemented a dual strategy of optimizing content for search engines and AI answer engines. This solution drove significant results, including 27 million impressions and 99.5 thousand clicks from SEO, and a leading 7.0% mention rate in AI search, surpassing all competitors. The measurable impact was substantial growth, with daily active users increasing from 18 to 20-30.


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Reframe

Sanju Varghese

Chief Executive Officer


Relixir

4 Case Studies