Case Study: Sandman Group achieves higher availability and inventory turnover with RELEX Solutions

Sandman Group Automating Baltic Operations with Unified Supply Chain Planning

Sandman Group, the largest retail and wholesale distributor of consumer electronics and home appliances in the Baltics, was struggling with growing operational complexity as it expanded across Estonia, Latvia, and Lithuania. Planning was highly manual and spreadsheet-driven, with teams working in local silos, making it difficult to manage thousands of slow-moving SKUs, long lead times, and uneven demand across stores and channels. Sandman turned to RELEX Solutions and its forecasting and replenishment capabilities to support a more unified Baltic operation.

RELEX Solutions implemented automated, system-driven planning across Sandman Group’s stores, e-commerce, and distribution center, later adding machine learning forecasting and pooled models to improve accuracy and reduce manual effort. The results included a 2.18 percentage point improvement in product availability, a 16% increase in inventory turnover, and an 11% reduction in inventory, alongside better planner productivity and resilience. With RELEX Solutions, Sandman Group scaled faster, reduced risk, and freed planners to focus on exceptions and growth initiatives.

Sandman Group

Jan Andre

Chief Commercial Officer