Case Study: FarBelowMarket achieves faster lead management and targeted email marketing with Relenta

Far Below Market - Customer Case Study

Far Below Market, a real estate investment company that finds distressed or discounted properties for investors, needed a better way to manage leads and investor relationships. Before using Relenta, the team struggled with an overly complicated, non-online contact manager that made it slow to turn emails into leads, difficult to update records, and impossible to send targeted email blasts to specific buyer groups.

Relenta implemented an online real estate CRM that streamlined lead creation, automatically captured contact details from emails, and made it easy to segment and message buyers by interest or location. Far Below Market said the system gave them complete control over their database, helped their list grow to over 500 leads, and generated tens of thousands of dollars in a short time, while also improving referral handling for residential leads.

Far Below Market

Kurtis Squyres

Founder