Case Study: Smartling doubles meetings booked with Regie.ai

Smartling's Journey To Doubling Their Meetings Booked With Regie.ai

Smartling, a translation and localization technology company, needed a faster way to create personalized outbound emails for its SDR and BDR teams. With reps spending up to 15 minutes per email and relying heavily on leadership-provided templates, the team struggled to scale outreach while keeping messaging relevant and tailored to prospects.

By implementing Regie.ai and its Rapid Writer capabilities alongside Outreach, Smartling automated prospect research and message generation, while also using Regie.ai’s persona and prompt customization features to keep content on-brand. The results were significant: Smartling doubled its meetings booked, doubled personalized email sends, and increased prospects added to sequence 2x, while cutting average email prospecting time from 15 minutes to less than 1 minute teamwide.

Smartling

Grace Feeney

SDR Manager