Refresh PR
23 Case Studies
A Refresh PR Case Study
ELLO Media, a customer engagement and loyalty specialist, faced the challenge of building brand awareness and generating tangible sales leads. They appointed Refresh PR to launch their brand and drive growth through strategic PR and content marketing.
Refresh PR developed a sustained six-month campaign centered on a piece of hero content about customer brand loyalty attitudes. This strategy generated over 200 sales leads, secured 39 pieces of coverage—with 82% in tier one press—and drove over 1,000 unique visitors to the campaign page. The success led to a contract extension for Refresh PR.