Case Study: Kablamo achieves a scalable bi-continental brand and website with Refokus

Kablamo expands across Australia and Canada with Refokus in 2021–2024

Kablamo, a leading software agency, faced the challenge of refreshing its brand identity to support its expansion from Australia to Canada. They partnered with the vendor Refokus for a comprehensive web design and branding solution to create a new aesthetic that honored their heritage while reflecting their new bi-continental reach.

Refokus developed a tech-savvy and confident visual language for Kablamo, preserving their iconic bolt symbol while introducing generative graphics and data-representative circles. This solution included a streamlined information architecture and a scalable CMS built with Webflow development, which significantly enhanced the site's navigation efficiency and content management. The redesign successfully positioned Kablamo for continued growth across both continents.

Kablamo