Case Study: James Avery Jewelry achieves significant sales lift and increased in-store traffic with Reflect Systems

James Avery Jewelry - Customer Case Study

James Avery Jewelry, a family‑owned artisan jeweler with over 1,100 designs and 14,000 active SKUs, wanted to introduce digital media into its retail stores without diluting the warm, handcrafted customer experience. Reflect Systems was engaged to help design and deploy in‑store digital media solutions that integrated seamlessly with James Avery’s traditional cabinetry and store architecture.

Reflect Systems worked with James Avery teams from design through deployment to install digital displays encased in custom wooden cabinetry and to develop content strategies for merchandising and brand storytelling. The result: engaging, emotionally connected in‑store experiences that preserved the brand’s heritage and delivered measurable impact — Reflect Systems’ solution produced significant sales lift and increased in‑store traffic.

James Avery Jewelry

James Avery

James Avery Jewelry