Case Study: Country Choice achieves market-leading organic search visibility with Reflect Digital

Country Choice boosts organic traffic 112% with Reflect Digital

Country Choice, the UK's leading supplier of in-store bakery and retail food service products, came to Reflect Digital with a significant challenge. They had zero online visibility and market share, hoping to become a market leader in organic search for their niche B2B offerings. Their primary objective was to achieve a 15% uplift in customer signups within 12 months.

Reflect Digital implemented a solution using a complex AI-led process to speed up core SEO optimisations, which was paired with a human-first content team to ensure accuracy and proper tone. This approach allowed them to efficiently optimize the entire site. The results far exceeded the 12-month goal in just six months, driving a 27% increase in customer signups, a 112% increase in organic traffic, and achieving position one for all major key phrases from a near-zero starting point.

Country Choice