Case Study: Thriday achieves 57.7% survey response rates and better product prioritization with Refiner

Thriday uses Refiner to improve their platform during beta and gets a whopping 57.7% response rate

Thriday, a financial management platform for small businesses, needed a better way to gather high-quality feedback during its beta launch and measure how easy and useful each key feature was for new users. To do that, the team chose Refiner so it could collect product feedback across web and mobile and integrate with its Segment and Amplitude setup.

Using Refiner, Thriday ran Customer Effort Score surveys after first use of key features like invoicing and bookkeeping, then repeated them after 30 days to track improvements over time. Refiner helped Thriday achieve a 57.7% survey response rate and an average CES of 4.43/5, giving the team enough data to identify a priority feature just three weeks after launch and make measurable product improvements.

Thriday

Justin Bohlmann

Head of Growth