ReferralCandy
31 Case Studies
A ReferralCandy Case Study
Contact Lens Singapore (ContactLens.SG) is an e-commerce retailer selling authentic contact lenses across Singapore and Malaysia. Founder Lex Na, who had already built strong SEO-driven sales, wanted to tap into word-of-mouth and influencer channels more effectively by incentivizing referrals from online communities and social media.
Using ReferralCandy, Lex launched an automated referral program that rewards both influencers and their followers (e.g., $15 off for friends and $15 cash for referrers), with built-in reminders and payout management via PayPal. The result was a steady stream of influencer-driven referrals, minimal manual work for Lex, and continued customer growth in a competitive market.
Lex Na
Founder